入世后我国大型零售企业发展的对策

The Development Strategy of the Large-scale Retail Firm of China after China's Entry into WTO

随着我国加入世界贸易组织,零售业将面临更加激烈的竞争。近几年来外资企业在国内攻城掠地,国内企业却显得招架不及,如何面对将进一步开放的零售业市场所面临资金雄厚、规模巨大、管理先进的外国零售企业的全方位竞争,是必须加以充分重视和认识的问题。

After our country entered into WTO, the retail firm of China would be confronted with more severe competition. Recently some foreign firms have occupied our domestic market on increasing large scale,but our national firms have unable to hold their own. It's an important problem for our firms how to face with the overall competition of foreign retail firms which have advantages in capital, scale and management .