摘要
近年来,我国经济发展进入了一个新的发展时期,经济发展的外在环境和内在动力都发生了带有转折性质的变化,家用电器产业和市场的发展格局同样发生了巨大变化。本文试图通过对家用电器行业未来发展环境的判断和市场影响因素的分析,预测未来家用电器行业发展的基本格局和主要家用电器产品的需求变化。
Analysis and preview on the operation of the 2000 household electric appliance market The year 2000 will see the following trends in the China household electric appliance industry:
(1) The entire market will go on evenly. Supply will continue to exceed demand.
(2) More enterprises will continually go to concentration.
(3) Competition between enterprises will tend to ease up.
(4) Profits gained from market will not increase in the near future.
The situation of the marketing operation of China household electric appliance industry itl 2000 will be:
(1) The household electric appliance market will develop in a better environment as the nation's economy struggles out of difficulties.
(2) As the beneficial system continues its reforms, obstacles which have hindered the development of the household electric appliance industry will be removed.
(3) New demand will bring new prosperity to the household electric appliance industry.
出处
《电器》
2000年第2期14-16,共3页
China Appliance
