“学识务求其新　而道德务存其旧”──近代宁波帮企业家蒉廷芳的实业活动与道德实践

The new should be strived for learning and to be moral,the old be kept up

蒉延芳是二三十年代活跃在上海工商界的著名宁波帮企业家。本文以蒉廷芳为个案，通过对其一生 工商实践和社会活动的回顾与总结，分析了宁波帮企业家中“学识务求其新，而道德务存其旧”独特现象及 其对当代企业家的启示价值。

Gut Yan - fang was a well - known Ningbonese entrepreneur, popular in the Shanghai industrial and commercial circle in the twenties and thirties. The present paper, with Gut Yan - fang as the case and through reviewing and summarizing his life - long industrial, commercial and social activities, analyzes the unique phenomenon of 'To be learned, the new should be strived for and to be moral, the old be kept up ', rife among the overseas Ningbonese entrepreneurs as well as its revelation on the now entrepreneurs.