摘要
随着市场竞争的加剧与生意的清淡,我国消费品市场已进入微利时期。尤其是大中型零售企业经营连年滑坡,效益每况愈下。不少大型商场普遍感到生意难做,微利、保本甚至亏本经营,昔日的火爆与兴旺已不再重现,一部分商场由于经营难以为继而关闭或停业,或转为经营其它业态...
出处
《瞭望》
北大核心
1998年第50期37-38,共2页
同被引文献14
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二级引证文献7
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1袁嘉宏,阮俊虎.城镇居民对转基因食品消费意愿的实证研究 ——以陕西省咸阳市为例[J].区域治理,2018,0(26):56-58.
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2陆娟.顾客满意与顾客忠诚关系中的调节因素研究——来自北京服务业的实证分析[J].管理世界,2007,23(12):96-105. 被引量:27
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3高静晨,丁静之.居民大型超市购物行为特征分析——以北京市为例[J].生产力研究,2009(15):158-159. 被引量:8
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4张革伕,欧阳浩男,徐琪.决策树在基于消费者外表的服装营销中的应用[J].计算机应用,2010,30(7):1919-1921. 被引量:5
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5张燚.运用遗传算法优化神经网络细分市场研究[J].内蒙古科技与经济,2010(21):22-24.
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6刘浩男.超市消费者行为分析与营销创新[J].农村经济与科技,2016,27(2):88-89. 被引量:2
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7李艳姣,苏宝财,王晓颖,林春桃.社会认知、社会信任与消费者购买行为研究——以河南省地理标志农产品为例[J].河南牧业经济学院学报,2021,34(3):39-44. 被引量:2
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