浅议以开发新品为中心的市场快速反机制

A Quick Market Response Mechanism by Focusing on New Product Development

介绍市场快速反应机制的概念、企业建立该机制所应具备的环节。提出通过简化经营和新品开发程序,加快企业对市场的反应。并探讨了与该机制相适应的保障体系。

This article briefly introduces the concept of quick market response mechanism and the factors required for buliding it. As it suggests, a quick market response can be achieved through the simplification of the procedures concerning management and new product development. In conclusion, the author has put forward proposals with regarding to the related supporting systems , which is very critical for the programme.