摘要
我国公关事业在过去10年改革开放、发展社会主义商品经济过程中发展起来。在80年代解决了公关的知名度问题。今后,我国公关事业要争取党政和企事业领导的更大支持,为建立我国公关理论体系积累资料,培训高层次公关人员,使中国公关走向世界。在90年代要解决公关的美誉度问题。
In the process of the reform and opening to the world and developing socialist commodityeconomy for the past 10 years the trade of public relations of China has been grown up. The problem of celebrity of public relations was solved in the eighties of the 20th century. From nowon, the trade of public relations of China will be in need of striving for more support by the lead-ers of party and government and enterprise and institution in order to accumulate data for settingup the theorical system of public relations of China, go into traning senior person for public rela-tions and help public relations to the world. The problem of good reputation of public relationsmust be solved in the nineties.
出处
《桂林理工大学学报》
CAS
1991年第S1期108-111,114,共5页
Journal of Guilin University of Technology
关键词
公共关系
企业经济
中国
public relation
enterprise economy
China
