论电视生态美学的价值观

On the Value System of TV Ecological Aesthetics

电视生态美学是一门交叉学科研究,它运用生态美学的观点去研究电视艺术的特征,即运用生态学中人与环境相互作用的原理,去认识和解读消费主义盛行时代大众媒介中电视的地位和作用,特别是电视在塑造、协调精神生态环境方面的关键作用。研究电视生态美学的目的是引领建立当下消费文化时代正确的精神生态价值观,进一步净化电视生态环境。在全球性泛滥的后现代主义语境中,电视具有某些后现代性,因为后现代性总是与以研究人类生态危机为主题的生态美学相关,所以,研究电视艺术的后现代性无法回避生态美学内容。

TV ecological aesthetics falls within the scope of cross-disciplinary research, because it applies the ecological aesthetics point of view to the study of the characteristics of television arts. It is very important for TV ecological aesthetics research to take advantage of the interaction principle between the people and the environment of ecology and to understand the important position and role of television in consumerist mass media era, especially the key role of ecological spirit. The purpose of the research on TV ecological aesthetics is to establish correct spiritual ecological values in the present consumption culture era and to further purify TV ecological environment. In the global context of postmodernism flooding, TV has some modernity characteristics. Because modernity is always associated with the ecological aesthetics related to human ecological crisis, the research on the postmodernism of television art cannot ignore the ecological aesthetics content.