摘要
公司发展战略是指对公司发展整体性、长期性、基本性的谋略，其内容包括发展定位、挖掘资源和战略措施等。本文主要从资源整合、服务品牌、组织战略规划与设计等三方面重点研究物流公司发展战略及对策。
The development strategy of a company refers to the integrity, long-term and fundamental strategy of the company development, which includes the development localization, the mining resources and strategic measures, etc. This article discusses the development strategy and countermeasures of logistics company mainly from the following three aspects： resources, service brand, the organization＇s strategic planning and design.
出处
《湖南铁路科技职业技术学院学报》
2011年第2期29-31,共3页
Vocational Education Research on Rail Transit
基金
湖南铁路科技职业技术学院物流管理精品专业建设项目（铁科院[2010]29号）
关键词
物流公司
发展战略
对策
logistics company
development strategy
countermeasures
