摘要
文章从时空视角解析吉峰的连锁发展模式。其连锁经营网络在空间的分散能够契合农机需求的时空特点,以减少衔接时间和优化信息的时间价值来提升企业的价值,凭借优质的服务为用户创造了"新价值",解决了我国传统农机流通业发展中存在的主要问题。
Ji Feng Agricultural Machinery Chain Co. Ltd carried out chain operation mode to sell its agricultural machinery, and this innovative selling mode helps Jifeng company win a great success. This article tries to focus on the time value to analyze the development of Ji Feng company＇ s chain operation network. Its chain networks disperse in both the space and time to fit the needs of agricultural characteristics. In order to reduce convergence time and optimize the time value of information to enhance the corporation＇s market value, and by using the first class service, Ji Feng company creates the ＂original value＂ for most of its customers and it has also solved the main problems in our country＇s traditional agri- cultural machinery circulation.
出处
《经济与管理研究》
CSSCI
北大核心
2011年第12期120-123,共4页
Research on Economics and Management
关键词
吉峰农机
连锁经营
时空价值
JiFeng Agricultural Machinery
Chain Operation
Time Value
