仓储零售商与供应商的合作模型研究

Research on Cooperation Model between Storage Retailers and Suppliers

通过构建仓储零售商与供应商的合作模型来解决双方的冲突现状,基于信息共享、联合决策以及激励机制构建模型,论证双方在这三方面合作的必要性,即无论从商品的售价、订货量方面,还是从双方的利润方面,合作后都较合作前有了很大程度的改善,作为双方的决策依据具有一定的现实意义。

This study solves the conflict through constructing an cooperation model on storage retailers and their suppliers, and proved the necessity of cooperation of both sides on information sharing, joint decision-making and incentives. Compared to non-cooperation, there is a significantly improvement on price, order quantity and profit after cooperation. It has some practical significance as the basis for decision making.