4Arghavan Nia and Judith Lynne Zaichkowsky, 2000, Do counterfeits devalue the ownership of luxury brands?U]. Journal of Product & Brand Management, VOL. 9.
5Boonghee Yoo, Seung-Hee Lee, 2009, Buy Genuine Luxury Fashion Products or Counterfeits? [J].Advances in Consmner Research ,Volume 36.
2Park, C.Whan & V.Parker Lessig.Students and Housewives: Differences in Sus- ceptibility to Reference Group Influence[J]. Journal of Consumer 1kesearch, 1977.
3Deutsch, Morton, &Harold B.Gerard. A Study of Normative and Informational Influence upon Individual Judgment [J].Journal of Abnormal and Social Psychology, 1955.
4Cherry, J. and Fraedrich, J. Perceived Risk, Moral Philosophy and Marketing Ethics: Mediating Influences on Sales Managers' Ethical Decision-- making[J]. Journal of Business Research, 2002, 55, (12) : 951 -- 962.
5Cordeli, Victor V. , Wongtada,Nittaya and Kieschnick Jr. , Robert L. Counterfeit Purchase Intentions: Role of Lawfulness Attitudes and Product Traits as Determinants[J]. Journal of Business Research, 1996,35, (1) : 41 - 53.
6Eastman, Jacqueline K. , Bill Fredenberger, David Campbell and Stephen Calvert. The Relationship between Status Consumption and Materialism:A Cross - cultural Comparison of Chinese, Mexican, and American Students[J]. Journal of Marketing Theory and Practice, 1997,5,(1) :52--66.
7Forsyth, D. R. A Taxonomy of Ethical Idcologies[J]. Journal of Personality and Social Psychology,1980,(39):175-184.
8Forsyth, D. R. Judging the Morality of Business Practices: The Influence of Personal Moral Philosophies[J]. Journal of Business Ethics,1992,11,(5) :461-470.
9Guy, M.W. Ethical Decision Making in Everyday Work Situations[M]. Greenwood Press Inc. , 1990.
10Hunt, S.D. and Vitell, S.J. A General Theory of Marketing Ethics[J]. Journal of Macromarketing, 1986, (6): 5--16.
5MARTINEAU P. Social Class and Spending Behavior [ J ]. Journal of Marketing, 1968,23 : 274 -278.
6PEREZ M. E, CASTANO R, QUINTANILA C. Constructing Identitythrough the Consumption of Counterfeit Luxury Goods[ J]. Qualitative Market Research : An International Journal ,2010,13 ( 3 ) :219-235.
7GROSSMAN G M, SHAPIRO C. Foreign Counterfeiting of Status Goods [ J ]. Quarterly Journal of Economics, 1988b, 103 ( 1 ) :79-100.
8EISEND M, PAKIZE S. Explaining Counterfeit Purchases: A Review and Preview[ J]. Academy of Marketing Review ,2006,12 : 1-25.
9YOO B, LEE S. Buy Genuine Luxury Fashion Products or Counterfeits [ J ]. Advances in Consumer Research,2009,36:280-286.
10BAMBERG S, AJZEN I, SCHMIDT P. Choice of Travel Mode in the Theory of Planned Behavior: the Roles of Past Behavior, Habit and Reasoned Action[ J]. Basic and Applied Social Psychology, 2003,25 (3) :175-187.
