5R.L.Oliver.Expectancy Theory Predictions of Salesmen's Performance [J].Joumal of Marketing Research,1974,11 (3): 243-253.
6K.M.Eisenhardt.Agency-and Institutional-theory Explanations:The Case of Retail [J].Sales Compensation Academy of Management Joumal, 1988,31 (3):488-511.
7Harish Sujan.Smarter Versus Harder:An Exploratory Attributional Analysis of Salespeople's Motivation [J].Journal of Marketing Research, 1986(2):41-49.
8R.L.Oliver, E.Anderson,Behavior- and Outcome-Based Sales Control Systems:Evidence and Consequences of Pure-Form and Hybrid Governance [J].Journal of Personal Selling & Sales Management, 1995,15(4):1-15.
9K. M.Bartol.Refraiming Salesforce Compensation Systems:An Agency Theory-Based Performance Management Perspective [J]. Journal of Personal Selling & Sales Management,1999,616 (3): 1-16.
10Pullins,E.B.An exploratory investigation of the relationship of sales force compensation and intrinsic motivation [J].Industrial Marketing Management,2001 (30):403-413.
