基于电子商务环境下的中小企业核心竞争力构建探究

Based on the Electronic Commerce Environment on the Construction of Core Competitiveness of Small and Medium-sized Enterprises

电子商务的出现为中小企业提供了快捷廉价的信息和服务,扩宽了中小企业的发展空间,为中小企业核心竞争力的提高创造了条件。本文分析了中小企业核心竞争力的现状,提出了我国中小企业在当前电子商务背景下存在的问题,并提出从开发核心技术、建立规范的企业制度、制定企业的战略目标以及创建企业特色的企业文化四个方面采取措施来提高核心竞争力。

The emergence of electronic commerce for small and medium-sized enterprises to provide a fast and inexpensive information and services, Widening the small and medium-sized enterprise development space, For small and medium enterprises to improve the core competitiveness to create the conditions, This paper analyzes the current situation of core competitiveness of small and medium-sized enterprises, Put forward our country small and medium-sized enterprises in the current context of e-commerce problems, It also puts forward to develop the core technology, Establishment of standardized enterprise system, Develop the strategic goal of the enterprise and the enterprise corporate culture characteristics of the four measures to enhance the core competitiveness