Normative Versus Perceptual Gap Analysis of Hotel Product Quality as a Service to Tourism in Kenya

Normative Versus Perceptual Gap Analysis of Hotel Product Quality as a Service to Tourism in Kenya

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作者 Joe Kibuye Wadawi Frederick Jacobus Herbst Nerine Cecilia Bresler

机构地区 Strathmore University University of Stellenbosch Business School University of Johannesburg

出处《Chinese Business Review》 2011年第12期1091-1105,共15页 中国经济评论（英文版）

关键词酒店服务产品质量差距分析感知质量肯尼亚旅游业服务规范服务质量 destination marketing, tourism, competitiveness, Kenya tourism, hotel product/service quality

参考文献63

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Chinese Business Review

2011年第12期

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