CBA运动员无形资产所有权界定

Ownership Definition of Chinese Basketball Athletes' Intangible Assets

目前CBA运动员无形资产开发过程中存在无形资产所有权归属不清、收益分配不合理、运动员个人对其无形资产开发空间狭小等问题。为了使CBA运动员无形资产开发规范有序进行,应使运动员无形资产所有权载体化。为此,建议对篮协享有国家队运动员集体特征所有权的时间限制应该尽快量化,同时建立健全运动员保障机制。

In order to make the standardization of the development of CBA Athletes＇ intangible assets,using the method of literature,this paper has reviewed the CBA players problems during the development of intangible assets,and discussed the ownership of intangible assets to be carriers of the athletes by using the theory of economics.