论企业形象塑造在企业文化建设中的作用

Effect of Setting up Enterprise Image in Construction of Enterprise Culture

企业文化建设是企业持续发展的动力。科学的企业理念、优美的环境、优质的产品、清正的领导、敬业的职工是良好企业形象必备的要素,是企业文化建设的重要内容。

Enterprise culture construction is the dynamic of the continuous development of the enterprise. The scientific enterprise ideas, beautiful environment, high quality products, upright leaders and hardworking employees are the factors of good enterprise image and the important content of enterprise culture construction.