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基于SCP范式的中国保险市场研究 被引量:3

基于SCP范式的中国保险市场研究
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摘要 本文运用SCP范式分析了中国保险市场的市场结构、市场行为和市场绩效,提出通过加大保险产品创新、加强市场行为监管和人才队伍建设等政策建议,以促进中国保险市场的进一步发展。 This paper adopts SCP theory to analyze market structure ,market conduct and market performance of chinese insurance market and meanwlhile puts forward some suggestion on the policy in enhancing the creativity of insurance products, in reinforcing market conduct supervision and in talents cultivation so as to promote the further development of Chinese insurance market.
机构地区 广西大学商学院
出处 《保险职业学院学报》 2011年第6期21-24,共4页 Journal of Insurance Professional College
关键词 SCP范式 中国保险市场 政策建议 SCP theory China insurance market Suggestions
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