电子商务背景下旅行社行业分工体系的重构

Rebuild Chinese Travel Division of Labor in Electronic Business

电子商务手段被广泛运用于旅游业的同时,也促进了旅行社行业分工体系的调整与重新构建。在探讨我国旅行社行业分工体系问题的基础上,将通过携程网这一实例分析电子商务时代背景下我国旅行社行业分工体系的发展趋势。

When the electronic business has been used more and more in the tourism industry,it promotes the change of the travel division system.On the basis of the discussion of the problems in Chinese travel division of labor,this thesis will analyze the trend of the system with the case of the ctrip.com.