我国葡萄酒庄旅游开发模式研究

Research on the Development Mode of Wineries Tourist in China

随着我国多元化旅游的发展，酒庄旅游这种在国外已经盛行的旅游方式在中国也逐渐被接受。虽然我国葡萄酒庄旅游得到了较快的发展，但在开发模式和指导思想上一直存在偏差。本文通过对国内外酒庄和文献的研究，以及对国内典型酒庄的实地考察，建立相关开发模型，以期在未来的酒庄开发中起到积极作用。

With the development of diversified tourism, winery tourism which was popular in foreign countries has been accepted gradually and made a rapid development in China. But there still are some deviations in the development model and guiding ideology in this field. In this paper, the domestic and international wineries and literature studies are analyzed, and a typical winery on the domestic field are studies in order to establish a development model and promote it to olav the active role in winery tourism.