摘要
"养生热"现象具有双重性,一方面是养生需求的突出表现,另一方面体现为一种非理性的舍身投入。这种现象必然是社会发展的寄生物,并成为观察中国社会问题的一个特定角度。"养生热"现象折射出当前养生事业缺乏相关的传播与推广机制,不能积极、科学地引导社会对养生文化的认知。因此,传统养生文化学科的建设已成为迫在眉睫的任务。
" Health hot" phenomenon has the duality, on the one hand, the health needs of the outstanding pedormance, on the other hand, shows a kind of irrational in life. This kind of phenomenon inevitably is the social development parasites, and become China' s social problems observed a specific Angle. "Health hot" phenomenon reflects the current health career relative lack of communication and promotion mechanism, and can' t actively and scientifically guide society to health cultural cognition. There- fore, the traditional culture of keeping discipline construction has become urgent task.
出处
《吉林体育学院学报》
2012年第1期134-136,共3页
Journal of Jilin Sport University
关键词
养生热
传统养生
社会问题
推广策略
health hot
traditional health
social problems
promotion strategy