基于成本效益分析的公共图书馆经济价值研究

Study on the Economic Value of Public Libraries Based on Cost-Benefit Analysis

公共图书馆的发展对公共财政的耗费越来越大,不可避免地面临纳税人和公共财政管理部门对投资效益的质询,这就要求公共图书馆能够描述其自身的存在能够产生什么样的效益。图书馆经济价值研究就是针对这一问题而兴起的评估研究。本研究在对杭州图书馆经济价值进行评估的基础上,对条件价值法和消费者剩余法的运用进行了研究,同时对影响图书馆经济价值的因素进行了分析。研究发现:①条件价值法与消费者剩余法的研究信度受市场替代品价格的处理方式和调查问卷的提问方式影响较大;②单个图书馆与图书馆群所产生的经济价值有较大差别;③在基础服务一定的情况下,要通过高附加值服务项目来提升图书馆整体经济价值;④在投入一定的条件下,降低服务成本有利于提高经济价值。

As the financial capital from public finance is increasing, public libraries are facing the questions about investment benefit, which are raised by taxpayers and administrative offices of public finance. The questions require public libraries to describe the benefit of its existence. In order to solve the questions, the evaluation research on the economic value of public libraries is arising. This study is based on the evaluation on the economic value of Hangzhou library. We use the contingent valuation method and consumer surplus method in this evaluation, and analyze the factors influencing the economic value of public libraries. The findings include： （1）The way to deal with substitute＇s price and the question pattern of questionnaires brings great influence to the reliability of contingent valuation method and consum- er surplus method; （2）The economic value of a group of libraries is much larger than that of an individual library; （3） Under the condition of unchanged basic services, to promote the economic value of public libraries, librarians should provide more high value-added services; （4） Under the condition of unchanged fund input, reducing the costs of services can promote the economic value. 2 tabs. 27 refs.