韶山红色旅游与休闲旅游组合模式的景观规划与设计

Landscape Planning and Design of Combination Mode of Shaoshan Red Tourism and Leisure Tourism

本文针对韶山旅游业旅游产品单一、旅游资源浪费严重、景区(点)设施老化、吸引力不够、恶性竞争剧增等现状进行了分析。提出了红色与山水田园、湖湘文化、民俗文化、节庆活动、时代主旋律5种基本组合方式;确定了城区生态休闲、森林生态旅游、乡村休闲旅游、农耕体验乐园、农耕文化展示园、湖湘文化名人会所、仿古风情街、祈福节庆游、夜间激情游这9大旅游产品项目;构建了红色极品、文化名品、生态精品和会务新品这4品组成旅游产品体系结构。打造了由旅游核心吸引物、支持产业、辅助产业和延伸产业这4类所组成的产业集群,并提出了新型产业模式下需要配套运作的措施。

The current condition of Shaoshan tourism meets with single product,resource wasting, fixed installation aging, absence of abstraction, deterioration of competition, and so on. In order to strengthen the abstraction of Shaoshan tourism and construct a new model of ＂Green Shaoshan and Natural Oxygen Bar＂, we design 5 leisure traveling models grouped with red tourism such as field landscape, culture of Hunan, culture and activities of natives, activities of celebrations, main rhythm of times based on red traveling after full of analysis of ＂swot＂. Especially, 9 traveling projects such as ecological leisure traveling in city, forestry ecological leisure traveling, suburb ecological leisure traveling, agricultural experience garden, culture show of agriculture, culture gathering of Hunan famous persons, artificially old interesting street, celebrating with blesses, activities at night traveling are designed. Structures of departmental traveling products should be built with great famous traveling products, famous cultural products, famous ecological products and new products of gathering and meetings. Communities of products grouped with central abstraction products of tourism, products of support, products of auxiliary and products of induced should be created.