摘要
随着会议产业在会展版图中的重要性日益突显,我国会议产业呈现良好发展势头.由于会议产业与会展产业具有较强的内在关联性,在会展专业下设置会议教育方向的迫切性也日益突出.从产业角度对会展专业教育和会议教育的内涵与外延进行了阐述;分析了会展专业教育和会议教育的联系和区别;最后论证了设置会议教育方向的可行性,并对会议教育的人才培养要求、课程设置和实践教学问题进行探讨,以求推动会议教育在我国的良性发展.
As the convention industry is becoming increasingly important within the MICE industry,the development of Chinese convention industry has a good prospect,and convention industry has a strong correlation with MICE industry,the urgency of setting up the direction of convention education is increasingly prominent in the MICE major.From the viewpoint of the industry,the study describes the connotation and denotation of the MICE Education and the convention education,and analyses the relevance and difference of them.Finally,the study demonstrates the feasibility of setting up the direction of the convention education,and designs the convention education′s personal qualification,curriculum system and practice education in order to promote the scientific development of the convention education in China.
出处
《四川文理学院学报》
2012年第2期154-160,共7页
Sichuan University of Arts and Science Journal
关键词
会展专业教育
会议教育
可行性
人才要求
课程设置
实践教学
MICE education
convention education
feasibility
personnel qualification
curriculum system
practice education