摘要
文化产品作为一种时间性存在,很大程度上取决于它固有的精神属性。文化产品提供的是一种满足顾客精神需要的体验价值,它具有无形性、流动性、个性化等特点。文化产品的特质造就了它的时间维度的各种呈现形式:时间的"意义"、"消费"时间、"营销"时间。突破"有限",促进人之自由的生成,也许是文化产品的时间之维的一种人性根源。
Cultural products as existence of time,depend largely on its basic spiritual attributes.Cultural products can meet customers' demands for experience value,which is featured as intangible,mobile,and personal.The characteristics of cultural products take various forms of its time dimension: "meaning" of time,"consuming" time,and "marketing" time.Perhaps breaking through the "limit" and increasing human freedom is one of humanity origins for the time dimension of the cultural products.
出处
《中国海洋大学学报(社会科学版)》
CSSCI
2012年第1期86-91,共6页
Journal of Ocean University of China(Social Sciences)
基金
国家社科基金重大项目"我国文化产业发展战略研究"(10zd&021)的阶段性成果
关键词
文化产品
体验价值
时间
cultural products
experience value
time