东湖湿地生态旅游开发的SWOT分析及对策研究

SWOT Analysis and Countermeasures on Wetland Ecological Tourism Development of East Lake

随着社会经济的发展,在旅游业快速发展的时代大背景下,湿地生态旅游被认为是旅游业实现可持续发展的最佳途径之一。科学地开展湿地生态旅游,利于湿地生态环境保护,实现湿地综合效益最大化。本文在实地考察武汉东湖湿地生态旅游资源现状的基础上,对该园湿地生态旅游开发进行了SWOT分析,并提出了相应的开发对策。

With the development of social economy,the wetland ecotourism was considered to be one of the best sustainable development methods on tourism under the background of the tourism development.Carrying out wetland ecological tourism would benefit to the wetland ecological environment protection,promote the build of ecological city,maximize the efficiency of wetland.Based on the fieldwork of Wuhan East Lake wetland ecological tourism resources and its status,the wetland ecological tourism development of the park with the SWOT methods were analyzed and the corresponding development countermeasures were put forward.