高职旅游电子商务课程建设探究

The Exploration on Curriculum Construction of Higher Vocational Tourism E-commerce

信息时代的旅游专业人才培养工作,要充分考虑行业企业的信息化发展要求。在高职院校旅游人才培养工作过程中,旅游电子商务作为提升学生旅游信息素养的核心课程,需要在人才培养工作过程中予以特别关注。从旅游电子商务课程设置的必要性、课程教学目标出发,提出了旅游电子商务课程体系构建的基本思路及框架,为高职院校旅游类专业开设旅游电子商务课程提供了有益的参考。

The talents＇ training work in tourism major during the information age should fully consider the demand of information development of industry enterprises. In the process of tourism talents＇ training work in higher vocational colleges, as the core curriculum to promote students＇ tourism information quality, tourism E-commerce should be paid grcat attention to in the process of talents＇ training work. Starting from the necessity of tourism E-commerce curriculum setting and the goal of curriculum teaching, this paper puts forward the basic thought and frame of constructing tourism E-commerce curriculum system, providing the beneficial reference for tourism major in higher vocational colleges to open tourism E-commerce curriculum.