贫困地区旅游扶贫战略的SWOT分析

SWOT Analysis on the Strategy of Poverty Relief by Tourism in the Impoverished Areas

采用SWOT分析法,对麻城市旅游产业扶贫的优势、劣势、机遇和威胁进行系统分析,并提出麻城市旅游扶贫的战略的制定矩阵,旨在为推进贫困地区旅游扶贫战略的制定提供一些思路和线索。

A SWOT analysis was conducted on the advantages,disadvantages,chances and challenges of the poverty relief by tourism in Macheng City,and the strategic matrix was presented,aiming to provide references for promoting the strategy of poverty relief by tourism in the impoverished areas.