宁波市物流产业发展SWOT分析

SWOT analysis on development of logistics industry in Ningbo city

随着现代物流与信息技术的发展,物流产业已经成为一个城市的重要支柱产业和经济增长点,对提高城市服务功能,改善产业结构,促进区域经济发展起到不可替代的作用.宁波作为现代化港口城市,物流业的发展突飞猛进,已成为城市进步的重要象征之一.本文运用SWOT分析法,对宁波市物流业的优势、弱势、机会、威胁进行分析,进而提出推动宁波现代物流业向纵深方向发展的对策.

With the development of modern logistics and information technology,logistics industry has become an important pillar industry as well as the economic growth point of a city,playing an irreplaceable role in improving the serving function of urban areas,ameliorating the industrial structure and promoting the regional economic development.As a modern port,Ningbo has been developing its logistics by leaps and bounds,taking the lead to manifest the city＇s progress.This article utilizes the SWOT analysis to study the strength,weakness,opportunities and threats of logistics industry in Ningbo,and puts forward countermeasures for the development of modern logistics in Ningbo in depth direction.