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诱导效应理论应用分析

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摘要 诱导效应是指通过增加不对称信息把决策者置于有限理性的环境下,使其对最初的选择产生背离,产生可预见的不理性的决策行为。本文回顾了诱导效应理论研究现状,解释了诱导效应的机理,分析了企业应用诱导效应理论的意义。
作者 张丽 杜培林
出处 《财会通讯(下)》 2012年第4期126-128,共3页 Communication of Finance and Accounting
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参考文献7

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二级参考文献39

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