西安引领“关中—天水经济区”以“竞合模式”发展旅游业的思考

Under the Leadership of Xi'an in "the Cooperation-competing Model" Thoughts on the Development of "Guanzhong-Tianshui Economic Zone" Tourism Industry

"竞合模式"是区域旅游平衡发展的有效途径,关中—天水经济区旅游业具备实施这种模式的条件,在西安旅游品牌知名度和产业模式的引领下,通过塑造整体旅游品牌、积极创意营销、建设无障碍旅游区、旅游人才培养等战略途径,在各地公平竞争的前提下,充分实现区域旅游一体化,建设国际一流旅游目的地。

＂The cooperation-competing model＂ is an effective way for the development of regional tourism balance,Guanzhong-Tianshui Economic Zone Tourism with the implementation of such a model in Xi＇an conditions,tourism brand awareness and industrial model of lead,by shaping the overall tourism brand,positive and creative marketing,construction of barrier-free tourism zone,tourism talents cultivation strategies,in around the fair competition under the premise,the full realization of the integration of regional tourism,building a world-class tourist destination.