体育明星绰号的特征及其符号价值

Nickname Features and its Symbol Value of Sports Stars

体育明星绰号是对体育明星名字的补充说明,也是一个标志性符号,一般反映其外表个性、待人接物、技术风格、运动成绩等重要的特征,承载了人们对体育明星的评价意义。通过文献资料、归纳分析等研究方法,发现体育明星绰号具有随机特征、个性特征、项目特征和地域特征,是一种非主流的文化现象,其符号价值充分体现在体育文化发展、体育精神塑造、体育经济促进等方面。

Sports stars nickname is the additional remarks of sports stars, also becoming the symbol of them. The nickname is general about the significant features of the sportsmen, such as the appearance features, the manners of dealing, the technical style, and the sports achievements. Besides, the nickname also contains people＇ appraisal value of the sports stars. By using the research methods of literature review and inductive analysis, this paper found that the sports stars＇nickname has the following several features ： random, individual, typical, and regional, and it is also a non - mainstream cultural phenomenon. The symbol value of the nickname has fully reflected the development of sports culture, the cultivation of the sports spirit, and the boost of sports economy.