浅析“龙马热”现象中的名人效益

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摘要本论就日本历史人物坂本龙马在日本社会形成的龙马热现象进行浅要分析，了解名人效益对经济社会尤其是文化产业的影响，以期在中国文化产业发展之路中有所借鉴。

作者程跃马艳波

机构地区四川理工学院外语学院

出处《消费导刊》 2012年第4期129-130,共2页

关键词龙马热名人效益文化产业

参考文献3

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2012年第4期

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