上海文化产业及贸易发展影响因素的灰色关联度分析

Grey Relational Analysis of Factors Influencing Development of Shanghai Cultural Industry and Trade

在经济全球化浪潮的推动下,文化影响力日益加大,文化产业成为各国竞相争抢的战略高地。文化贸易作为一种新的贸易形态实现了迅猛增长,而国与国竞争的焦点在于主要节点城市实力的较量。采用灰色关联方法,从经济发展、产业规模、市场需求和科研创新四个方面选取14个指标,对上海文化产业及贸易发展的影响因素进行了实证分析。结果表明,城乡居民家庭人均可支配收入等因素对上海文化产业发展有着重要的关联影响,而人均生产总值和互联网用户普及率等因素对上海文化贸易有着重要的影响,但科技成果与文化产业及贸易的关联度均较小,尤其是外贸依存度的关联影响不显著。

The influence of culture was growing wider driven by the wave of economic globalization. Culture industry became a strategic high ground for countries to jostle for, and cultural trade achieved rapid growth as a new trade form. And the focus of competition between countries was the strength of the node cities. This paper selected 14 indexes from economic development, industry scale, market demand and scientific innovation to study the correlation degrees between these factors and the development of Shanghai cultural industry and trade using grey relational analysis. The resuits showed that the per capita disposable income of urban and rural households and other factors had an important influence on the development of Shanghai culture industry, and the per capita GDP and users of internet per hundred people played an important role in Shanghai cultural trade. But the correlation degree of achievements in science and technology to the culture industry and trade was smaller, especially the influence of degree of dependence on foreign trade was not significant.