摘要
文章围绕"旅行社经营与管理"课程教学的特点,结合旅行社行业对导游的知识和技能要求,重点就教学思路改革和课程考核改革的运用进行了研究和剖析。
Travel Agency Management is a core specialty course which comprehensively introduces the overview and operation of travel agency.This article discusses the teaching characters,teaching method innovation and course examination innovation,and also analyzes the use of teaching methods according to the request of travel agency to the tour guide.
关键词
旅行社经营与管理
导游
课程考核改革
Travel Agency Management
tour guide
course examination innovation