播音主持语言评价问题研究

Evaluation of Broadcasting and Host Language

播音主持语言评价是播音主持业务评价的核心内容,由语言本体评价、语言表达评价和副语言表达评价构成。目前,播音主持业务还未形成科学、统一的语言评价标准体系。根据广播电视事业发展的要求和播音主持语言评价现状,目前亟需建立科学、统一、系统、规范的语言评价标准体系,为播音主持招生、入职、考核、评比提供科学依据。本文从评价主体的选择、评价要素的设计和评价过程的把握三个方面提出了建立播音主持语言评价标准体系的基本原则和具体指标。

Evaluation of broadcasting and host language,consisting of the evaluation of language proper,the expressive language and paralinguistic expressions,is at the core of the assessment of broadcasting proficiency.However,there is no scientific and systematic language evaluation system in broadcasting and host profession up till now.Therefore,it is of great significance to set up a scientific,uniformed,systematic and standardized language evaluation system,so as to provide reliable reference for recruitment,entry into service,assessment and comparison.This paper puts forward the basic principles and specific indicators of the evaluation system in light of the following three aspects: the choice of subjects,element design and process of assessment.