微博与大学生思想政治教育创新初探

Explorations on Micro-blog and Ideological and Political Education on College Students

作为一种全新的网络社交服务手段,微博已成为深受大学生青睐的新媒体。微博信息传播的独特性,使其在给大学生思想政治教育产生现实挑战的同时也为其带来了新的机遇,比如,有助于实现大学生思想政治教育个体享受价值目标,凸显受教育者主体理念,推动大学生思想政治教育生活化等。高校思想政治教育工作者应积极面对挑战,抓住机遇,树立新理念,构建新平台,探索新方法,利用微博建构、加强大学生思想政治教育的长效机制。

As a new service form for online social communications,microblog has become a popular medium among college students.Through its unique way, micro-blog contributes to spread information,which has brought not only challenges but also opportunities to ideological and political education on college students.For example,during the course of ideological and political education,it helps to make individuals enjoy their target of value,making the idea obvious that the students should be the majority of the work,and thus promoting the education combined with life.In the new era with micro-blog,the workers conducting ideological and political education should be brave to answer the challenges and take the opportunities.They should,working with new ideas,new platforms,and new methods,make use of micro-blog to construct and strengthen long-termed mechanism for ideological and political education on college students.