我国文化主题公园经营模式的构建

Management Models Construction of Culture Theme Park in China

作者主要从文化主题公园的概念和经营模式入手,深入分析了当前我国文化主题公园的经营模式现状以及文化主题公园在经营中存在的问题。在通过SWOT分析后,对我国文化主题公园经营模式的构建提出了一些设想。

The concept and management models of culture theme park are introduced. The current status of the management models and problems of culture theme park in China are analyzed. Through SWOT analysis, some proposals for the management models construction of culture theme park are put forward.