摘要
目前休闲度假旅游市场已成为国内重要的旅游市场,我国湖泊旅游地是当前休闲度假旅游的主要目的地。宁波东钱湖旅游度假区应积极探索由观光型湖泊向休闲度假型湖泊转型发展之路,利用水圈分层组合资源、塑造深厚人文氛围、全方位提升休闲度假服务品质、切实加强生态环保、利用产业联动促进景区提升、市场分层全方位品牌营销等策略,将东钱湖打造成国家级生态湖泊休闲度假旅游基地。
Today the recreational vocational tour market has become an important tourist market in China. And the lake-resort is the main destination for recreational vocation tour at present. Dongqianhu Tourist Holiday Resort is actively exploring the way transforming from a tourism lake to a recreation vocation tour lake. This article analyzes Dongqianhu＇s resource advantages and problems. On this basis, this paper proposes a few development ideas and recommendations in order to make Dongqianhu become the model of national ecological tour lakes of recreational vocation.
出处
《中南林业科技大学学报（社会科学版）》
2012年第2期40-43,共4页
Journal of Central South University of Forestry & Technology（Social Sciences）
关键词
湖泊休闲
度假旅游
发展研究
宁波
lake recreation
vocation tour
development research
Ningbo
