昌吉州农区育肥户肉羊销售模式研究

Study on the Mutton Sheep Sales Mode of Fattening Households in Changji State Agricultural Area

在具体分析了昌吉州农区育肥户的家门口销售、活畜交易市场销售和屠宰销售三种传统肉羊销售模式后,从育肥户需支付的交易成本、面临的市场风险和所获利润大小三个方面对各种销售模式进行了比较分析,最后得出结论:现阶段昌吉州农区育肥户在传统的销售模式下利益缺失严重,不仅需支付一定的交易成本,而且都承担了大的销售风险,获利小而不稳定。

After a concrete analysis on the three traditional mutton sheep sales models of fattening farmer of rural area in Changji,concluding doorstep sales model,slaughtering sales model,livestock market sales model,this paper make a comparative analysis on the sales models from three aspects concluding the transaction costs,the market risk and the profits fattening farmers faced,and finally get the conclusion that fattening farmers of rural area in Changji have a serious lack of interest,not only need to pay certain transaction costs,but？have to bear big sales risk,get small and unstable profit in the traditional sales models nowadays.