摘要
文章在对产业竞争情报和产业链理论讨论的基础上,明确了产业链理论用于产业竞争情报分析的重要意义。从产业链角度出发,提出产业链主导范式下的产业竞争情报分析框架,即由宏观经济、金融市场、产业政策、政治法律构成的产业链外部情报,以及产业链中的企业和产品服务、供需信息、技术信息构成的产业链内部情报,阐述了其在产业链中的流动机制,并提出了相应的分析方法。
Based on the discussion of competitive industry intelligence and industrial chain theory, the paper clarifies the significance of applying industrial chain theory to the analysis of competitive industry intelligence. In the view of industrial chain, analysis framework of competitive industry intelligence is advanced： external intelligence of industrial chain, which consists of macro-economy, financial market, industrial policy, politics and laws; and internal intelligence of industrial chain, which includes firm and product service, supply ＆ demand information, and technical information. Then, its flowing mechanism in industrial chain is expounded, with corresponding analytic methods put forward.
出处
《图书馆学研究》
CSSCI
北大核心
2012年第11期2-6,16,共6页
Research on Library Science
关键词
竞争情报
产业竞争情报
产业链
分析方法
competitive intelligence competitive industry intelligence industrial chain analytic method
