对症下药,拓展东莞“一线通”业务市场

Expanding N - ISDN Service Market in Dongguan Based on the Real Conditions

“一线通”业务作为通信领域新的业务增长点推出之后,其市场拓展情况并不尽如人意。本文围绕东莞地区该业务开展的情况,分析了该地发展该业务的有利条件,指出了在网络规划、市场定位、服务流程、终端设备及技术水平等方面存在的问题,最后有针对性地提出了解决问题、开拓业务的策略。

The marketing conditions of the N-ISDN service has not been so satisfactory as expected since its launch as a new service growth area.The paper analyses the advantageous conditions of developing ISDN services in Dongguan, and points out the existing problems in network planning, market positioning, service flow, terminal equipment and technical levels.The relevant problem-solving and service deployment strategies are proposed.