摘要
2012年，众多家纺企业和其他零售行业一样，正直面消费者信心不足的困境。根据全国商业信息中心截至2月份的统计，全国50家重点大型零售企业零售额同比下降2．78％，自2011年1月以来首次出现同比负增长。
In 2012, same as other retail companies, textile company has to face the difficulty of consumer confidence lacking. According to the statistics of China National Commercial Information Center (CNCIC), the sales of 50 key large retail enterprises decreased by 2.78% by this February, first negative growth since January 2011. 'The pressure brought by this round of risk is higher than that in 2008'. Xue Weicheng, president of LOVO Home Textile shows his worries. At the same time, he takes this risk as the best time for competition or reshuffle of the industry. How Xue Weicheng maintains LOVO's status in the industry while facing the risks?
出处
《经理人》
2012年第7期76-81,共6页
Manager
