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红色战略还是灰色战略——针对我国制度转型中企业战略迷失的实证研究 被引量:11

Which Is Better: Red Strategy or Gray Strategy——An Empirical Study on Strategic Lost of Chinese Firms
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摘要 我国制造业公司目前陷入了战略迷失:在重视市场的红色战略和利用正式制度漏洞来寻租的灰色战略两者之间应该选择哪一个?基于我国的制度转型情境,我们采用战略均衡三角理论,通过我国制造业所有上市公司2000—2010年15620个公司年的数据,研究了近十年制度转型过程中企业战略迷失问题的形成以及作用机制。研究表明,政府不正确的、过度的干预,不仅会影响企业行为的获利回报,而且会导致企业战略行为选择的错位。同时指出,在战略均衡的三角中,制度观视角比产业观、资源观视角更能够解释我国企业的战略行为,且与后两者属于不同维度。本研究加深了人们对我国企业关系型战略、战略与商务模式匹配、政府角色等问题的理解。 Which should be choose, red strategy which focus on market competition or gray strategy which on utilizing institutional voids? At present manufacturing firms are undergoing strategic lost to above choice. Based on institution context of China, we use strategic tripod theory to illustrate how government involvement affects the firms' strategic lost since entering WTO by 15620 firm-year listed firms' dataset. This study shows that governments' wrong involvement could lead to organizational behavior distortion. In the meanwhile, institutional view is more important than industry & organization-based view and resource-based view. This conclusion is contrary to strategic tripod legs theory. These results we draw enrich the understanding of Guanxi strategy, matching of strategic choice and business model and government role in emerging economy.
作者 刘海建
机构地区 南京大学商学院
出处 《中国工业经济》 CSSCI 北大核心 2012年第7期147-159,共13页 China Industrial Economics
基金 国家自然科学基金面上项目"社会资本 战略惯性与企业绩效:基于网络嵌入视角的考察"(批准号70972031) 国家自然科学基金青年项目"组织结构惰性 战略变革与企业绩效关系的实证研究"(批准号70602009) 教育部人文社会科学基金青年项目"竞争能力刚性与企业成长:基于微观机制的视角"(批准号08JC630042)
关键词 灰色战略 战略迷失 商业模式 制度转型 gray strategy strategic lost business model institutional transition
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参考文献16

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