摘要
网络购物产业在我国发展迅猛,具有广阔的市场前景。但同时网络购物乱象丛生,诸如商品质量、诚信缺失等问题损害了消费者权益,也成为抑制网络购物产业快速健康发展的桎梏,引发社会普遍关注。本文运用经济学理论分析网络购物乱象背后的经济原因,并据此提出化解网络购物乱象、促进产业健康发展的政策建议。
Chinese online shopping is developing rapidly and has broad market prospects. But it has many problems nowadays, such as product quality, honesty, harm the interests of consumers, becoming the inhibitory network shopping industry fast health develops the shackles. This paper uses economics theory to analyze the network shopping chaos behind the economic reason, and put forward recommendations to resolve network shopping problems and development online shopping industry healthy.
出处
《江苏商论》
2012年第6期47-50,共4页
Jiangsu Commercial Forum
