摘要
本文以微笑曲线理论为切入点揭示了以专利为主导因素的企业专利战略是企业在市场上取得竞争的优势手段。企业应从长远利益处出发,根据自身发展要求设立企业专利战略,从而在日益激烈的竞争中生存发展。
This paper reveals that the corporate patent strategy whose dominant factor is patent is the means to gain a competitive advantage in the market for the enterprise by taking the smile curve theory as the starting point. The enterprise should start from long-term interests and establish the enterprise patent strategy according to their own development, to gain survival and development in the increasingly fierce competition.
出处
《价值工程》
2012年第23期175-176,共2页
Value Engineering
关键词
微笑曲线
专利战略
企业
smiling curve model
patent strategy
enterprise