水利旅游吸引力评价模型与实证研究

Evaluation Model and Empirical Research on Water Conservancy Tourism Attractiveness

水利旅游是水利经济的新兴增长点,吸引力评价是旅游开发的基础性研究。借鉴引力理论,构建了由25个指标组成的水利旅游吸引力评价指标体系,运用AHP-PCA-Borda主客观组合评价法,对我国水利旅游吸引力进行了实证评价。结果表明,水利旅游吸引力地区不平衡,江苏、广东、山东、湖北、河南、浙江、湖南、北京和江西等省水利旅游吸引力较强,西部省份和处于我国版图中轴线附近的省份水利旅游吸引力较弱。

Water conservancy tourism was emerging water economic growth point. An attractiveness assessment was the basis for tourism develop- ment. Drawing on the theory of gravity, the water conservancy tourism attractiveness evaluation was built. The evaluation index system consisted of 25 indicators. By the use of AHP - PCA - Borda subjective and objective combination evaluation method, an empirical evaluation of Chinese water con- servancy tourism attraction were conducted. The results showed that the regional imbalance of water conservancy tourism was attraction. In Jiangsu, Guangdong,Shandong, Hubei, and Henan Provincic. Water conservancy tourism attraction was strong. But in the western provinces and in the provinces of Chinese territory near the axis, the water conservancy tourism attraction was weak.