新型B2B2C电子商务模式在促进鲜活农产品物流信息管理中的应用研究

Application of New B2B2C E-Commerce Model in Promoting Logistics Information Management of Fresh Agricultural Products

提出了鲜活农产品流通的B2B2C电子商务模式,分析了该模式的系统功能及优势。在鲜活农产品物流运作过程中构建并运用电子商务B2B2C模式,有利于加快鲜活农产品流通,以最小的消耗获得最大的收益。

B2B2C e-commerce model of fresh agricultural products circulating was proposed in this paper, and also the function and advantages of the system were analyzed. The building and using of B2B2C e-commerce model would accelerate the fresh agricultural products circulating in the logistics operation of fresh agricultural products, and would gain the most profit with minimum consumption.