创意视阈下的乡村景观遗产地旅游模式研究——以福建邵武和平古镇为例

Study on the tourism mode at rural landscape heritage site from the perspective of creative tourism——Taking Heping ancient town,Shaowu,Fujian as a case

从创意旅游视角出发,以具有典型代表意义的福建邵武和平古镇为例,通过对案例地旅游资源和开发现状的分析、研究,结合创意旅游的相关概念,得出了和平古镇的创意旅游模式,即多重感觉创意旅游模式、农村社区介入开发模式、公益旅游模式和高科技旅游模式,以期促进和平古镇旅游产业的发展,并为乡村景观遗产地旅游开发提供借鉴。

From the perspective of the creative tourism, taking the typical Heping ancient town in Shaowu, Fujian as a case, accord- ing to the analysis of the local tourism resource and current status of development, the creative tourism modes of Heping ancient town are obtained, including multisensory, rural community involvement, voluntourism and high-teeh tourism, to promote the tourism de- velopment in Heping ancient town and offer experiences for tourism development of rural landscape heritage sites.