基于组合视角的跨国子公司创业导向与绩效的实证研究

An Empirical Study on the Relationship Between Entrepreneurial Orientation and Performance of Subsidiaries of MNCs Based on Configurational Approach

本文从创业导向入手,基于组合视角,以环境动态性和网络能力为调节变量,以在华的198个跨国子公司为样本,来考察企业创业导向对绩效的影响,实证结果发现仅仅依赖于主效应、权变效应来解释跨国子公司创业导向与绩效的关系不够全面和深入,而结合子公司的创业导向、环境与网络能力的组合方法对创业导向与绩效关系的解释更有说服力。

The relationship of entrepreneurial orientation （EO） and perfor- mance is a meaningful topic. Based on configurational approach, this article ana- lyzes the EO of 198 sample subsidiaries in MNC, studies the relationship and the effects of moderators of environmental dynamism （ED） and network capacity （NC） . The findings of this article show that relying solely on the main-effects or contingency-effects-only relationship, however, provides an incomplete picture of the relationship between EO and performance of subsidiaries in MNC. Through he appropriate alignment of an EO, environmental dynamism and net- work capacity- the configurational approach gives a more complete understand- ing on the above relationship.