企业持续竞争优势的熵变模型与预警机制研究

Research on Entropy Change Model and Warning Mechanism of Enterprise Sustainable Competitive Advantage

熵是企业竞争优势发展演化的内在动力。正熵的产生使竞争优势减退,负熵的产生使竞争优势增强,正熵和负熵的交互作用使得竞争优势呈现周期动态变化,当总熵值高于行业平均熵值时,企业系统运行进入警戒区,这时候,需要进行变革,引入负熵,使总熵值小于零,最终实现企业的持续竞争优势。

Entropy is the inherent power of enterprise competitive advantage development and evolution.The production of entropy can decrease competitive advantage,while the production of negative entropy increases competitive advantage.The interaction of entropy and negative entropy makes competitive advantage change periodically and dynamically.When the total entropy value is higher than the industry average entropy value,the enterprise systems get into warning area.At this time,the enterprise needs to change and introduce negative entropy in order to make the total entropy value negative,and ultimately achieve sustainable competitive business advantage.